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Market email alerts ensure you are kept up to date with your local property market. By being notified at the earliest time of new listings or changes to listings, you are best placed to react to the market and have the edge on winning instructions.

Setting up Market email alerts also avoids the time consuming task of manually checking the property portals and seeing what has changed with the listings in your area and what new properties have appeared. Rather than manually checking the sites, once you’re being notified automatically, you can spend more time on winning those instructions.

You can set up Market email alerts for Sales and Lettings, and they can notify you about new instructions, price reductions, properties that have fallen through and even those that are slow movers.

Sales agents

This article includes: 

Creating a sales Market email alert

To create a sales Market email alert:

  1. Log in to ZooplaPro
  2. Click the Monitor market tab
  3. Click Market email alerts 
  4. By default, Market email alerts open on the Sales tab. Click Add new alert to open a new alert table 
  5. A new alert table appears. Your branch email address automatically populates in the Email to field. Use the dropdown menu to select the Schedule of the alert of your choice of View
  6. Select whether you want to Exclude own listings or not 
  7. Click the relevant tick boxes to define which properties you would like to see: New instruction, Price reduction, Fallen through, Sold/SSTC, Exchanged or Withdrawn
  8. Select whether you want to see Slow movers. If so, use the dropdown menu to select the time range
  9. Click Preview to see an example of what the alert will look like
  10. Click Send now to send the email to the specified email address
  11. Click OFF to toggle the status of the alert to ON

 Best practice

  • You can remove or change the email address if you wish. Alternatively, you can enter multiple email addresses by separating each one with a comma
  • With the information collated from the New instruction Market email alert, you can identify specific areas to do a generic leaflet drop. This can be a less intrusive way to introduce yourself and your brand, and start building a good rapport with them so that you can offer your services later down the line helping to drive more market appraisal leads

Your Market email alert lists your own branch information at the top, and then each of your categories display below.

The properties shown in each category will display the address set on Zoopla (not including the house name or number) along with a direct link to view the full listing on Zoopla. Alongside each property will be the agency name and postcode of the branch who listed it.

Maintaining your Market email alerts

While a Market email alert is toggled ON, it will continue to send the alert in line with your chosen Schedule until you turn it off. You can reconfigure your alerts at any time.  

If you no longer need an alert, click Delete.

 Best practice

Always ensure that your alerts are still relevant. If you find that you are regularly passing on information from your alert to another member of staff, consider adding their email address as a recipient into the existing alert to save you time

Related articles:

Best Practice for Market views and Market email alerts

Lettings agents

This article includes: 

Creating a lettings Market email alert

To create a lettings Market email alert:

  1. Log in to ZooplaPro
  2. Click the Monitor market tab
  3. Click Market email alerts 
  4. Click the Lettings tab and click Add new alert to open a new alert table 
  5. A new alert table appears.  Your branch email address automatically populates in the Email to field. Use the dropdown menu to select the Schedule of the alert of your choice of View
  6. Select whether you want to Exclude own listings or not 
  7. Click the relevant tick boxes to define which properties you would like to see: New instruction, Price reduction, Fallen through, Let, Tenanted or Withdrawn
  8. Select whether you want to see Slow movers. If so, use the dropdown menu to select the time range
  9. Click Preview to see an example of what the alert will look like
  10. Click Send now to send the email to the specified email address
  11. Click OFF to toggle the status of the alert to ON

 Best practice

  • You can remove or change the email address if you wish. Alternatively, you can enter multiple email addresses by separating each one with a comma
  • With the information collated from the New instruction Market email alert, you can identify specific areas to do a generic leaflet drop. This can be a less intrusive way to introduce yourself and your brand, and start building a good rapport with them so that you can offer your services later down the line helping to drive more market appraisal leads

Your Market email alert lists your own branch information at the top, and then each of your categories display below.

The properties shown in each category will display the address set on Zoopla (not including the house name or number) along with a direct link to view the full listing on Zoopla. Alongside each property will be the agency name and postcode of the branch who listed it.

Maintaining your Market email alerts

While a Market email alert is toggled ON, it will continue to send the alert in line with your chosen Schedule until you turn it off. You can reconfigure your alerts at any time.  

If you no longer need an alert, click Delete.

 Best practice

Always ensure that your alerts are still relevant. If you find that you are regularly passing on information from your alert to another member of staff, consider adding their email address as a recipient into the existing alert to save you time

Related articles:

Best Practice for Market views and Market email alerts

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