Weekly Featured Property (WFP) recommendations automatically identify listings in your branch inventory that need an immediate boost in views.
This feature highlights quiet listings directly within your branch dashboard, helping you maximize property performance and use credits before they expire.
This article includes:
How recommendations work
How to boost recommended properties
Frequently asked questions
How recommendations work
ZooplaPro automatically evaluates your active listings to surface recommendations based on the following criteria:
Smart selection: Surfaces up to 3 listings with the lowest impressions that have been live on the market for 8 weeks or longer.
Mid-month cadence: Prompt cards appear directly on your branch dashboard around the middle of the month. This aligns with standard marketing reviews and alerts you to any credits expiring soon.
Credit compatibility: Works for accounts with contract credit bundles or pay-as-you-go boosting.
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Snooze controls:
Clicking Maybe later hides the recommendation prompt for 24 hours.
Once all 3 recommended properties are boosted, the prompt disappears for 7 days.
How to boost recommended properties
Log in to ZooplaPro.
From your main Dashboard, locate the Weekly featured property prompt card.
Review the top 3 recommended listings. All 3 properties are selected by default; uncheck any listing you do not wish to feature.
Click Boost [X] properties.
Each selected boost will run continuously for 7 days.
Frequently asked questions
How does Zoopla choose which properties to recommend?
The algorithm targets listings in your branch inventory that have been listed for 8+ weeks and currently have the lowest overall impressions (views).
How long does each boost last?
Each featured property boost runs for 7 days from the moment you confirm.
What happens if I dismiss the prompt?
Clicking Maybe later snoozes the prompt card for 24 hours. It will reappear on your dashboard the following day.
Can I use recommendations if I am on Pay-As-You-Go?
Yes. Recommendations work for both fixed credit accounts and pay-as-you-go accounts.