Five tips for making the most of Zoopla

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We've compiled this short list of tips which can help to ensure you use all the resources at your disposal as part of your membership.

This article includes: 

Five tips for making the most of Zoopla

 

Optimise your brand on Zoopla

Have you optimised all the places where your brand shows up on Zoopla? If you aren’t confident with this, please check out our article on how to use Zoopla as your marketing platform

Pay particular attention to the Branch Profile checklist, as your Branch Profile is essentially your online shop window. It is important you highlight why you stand out from other estate agencies, and our guidance helps you to master this so you can reach more customers.

See what’s included in your membership

There’s three tiers of membership available at Zoopla - so be sure to get familiar with your branch package. 

Your Account Manager is here to support you and to make sure your package is right for you - contact your Account Manager directly via email or phone to explore new products and services.

Use Zoopla Advantage

Are you familiar with Zoopla Advantage? You should be! This is our free hub for agents and housebuilders packed full of tools and expertise.

Zoopla Advantage is home to our House Price Index Report & Rental Market Report, where you can subscribe to receive both straight to your inbox, keeping you up to date with the latest analysis of the UK property market.

There are a wealth of other tools and insights available to you on Zoopla Advantage. Find out how to use our market intelligence to win business here.

Make the most of Zoopla’s materials

As part of your Zoopla membership, there are a variety of marketing materials available to download.

These will help to advertise your brand, and better engage with vendors and landlords, by showing the wide extent of the marketing you can offer through Zoopla.

If you are unfamiliar with these materials you can find out why you might download and use marketing materials here.

Another free resource for you to point your customers to are our Zooplomas

Export your Leads report, and for email leads, check the About me section. If consumers have entered this information, you will be able to see if they are a first time buyer, investor, landlord with property to let or someone with a property to sell. Zooplomas have been designed to answer frequently asked questions, and can free up your team’s time hand holding to focus on those all important valuations.

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